Acceleration Training and Power Plate

by Site Administrator

my5.jpgPower Plate are now selling their machines all across the USA - thanks to a deal with Brookstone. Brookstone have over 300 outlets selling everything from furniture to kitchen appliances.

Specifically, the Powerplate my5 will be sold - retailing at US$4,500.

Acceleration Training?

Power Plate are calling the machine an “Acceleration Training Machine”. The phrase acceleration training has a small “TM” appearing next to it indicating a trademark. A search of the US Trademark database reveals nothing.

The term “acceleration training” is confusing - and implies explosive performance or even plyometric exercises.

Only time will tell whether the phrase will catch on.

Categories: Industry, Marketing Issues, Power Plate
Written by Site Administrator on May 17th, 2007

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